Interactive Management & Intrapreneurship: Competing for Business Excellence

In March 2009 AUB introduced an integrative business simulation class in which teams of MBA students and EMBA executives competed in simulation of a fiercely competitive market moderated and supervised by Dr. Sajay Samuel, Professor, Penn State University. Three teams in MBA and six teams in EMBA competed in a very competitive atmosphere.

The course had two objectives: to instill integrative management skills and to foster the spirit of intrapreneurship. Students had to manage a $100 million manufacturing company and had to work across business functions to develop an enterprise-wide view of business. They worked in cross-functional teams in order to experience the benefits of diverse perspectives and thereby enrich their appreciation for the enterprise-wide effects of business decisions. Participants were tasked with running their companies in a highly competitive space to kindle the spirit of the intrapreneurship.

Each team produced a “Shareholders’ Report” and presented their performance in the simulation to a panel of judges formed of three CEOs namely: Mr. Fawzi Farah, CFH, Mr. Fouad Es Said, Transmed & Mr. Riad Obegi, BEMO Bank who evaluated the three finalist competing teams. The session was held at AUB on Saturday, April 4 at the Bathish auditorium in West Hall from 4:30-6:30 pm.

A prize of $2000 was awarded to the top performers from the EMBA teams who scored first among 1000 participating teams worldwide and $1000 for the runners up from the MBA teams who came third among the 1000 participating teams worldwide.

The Olayan School of Business is proud to have its students achieve such an outstanding level …

First Prize Winners EMBA students Second Prize Winners MBA students

Ayman Chouman Ms. Edith Bandaly

Walid Faza Ms. Loubna Ghanem

George Naffah Mr. Toufic Moukbel

Pateel Papazian

Taiseer Subaihat